Fieldstream AI and TapClicks are proud to announce a new technology and marketing partnership, giving seamless access to Fieldstream’s powerful Marketing Mix Modeling (MMM) platform for hundreds of TapClicks customers, which comprise of mid-tier agencies and enterprise clients. Fieldstream is now part of the TapClicks marketplace.
This collaboration combines the strengths of TapClicks, a leader in marketing automation and operations in the United States, with Fieldstream’s robust, AI-powered analytics engine to maximize Marketing ROAS and empower clients to make informed, data-driven decisions.
Fieldstream AI is a Stockholm, Sweden-based company making waves in the industry as a second-generation AI-powered MMM start-up providing an Analytics-as-a-Service (AiaaS) solution that combines advanced data analytics capabilities with expert human oversight, helping marketers make more reliable and accurate marketing investments.
TapClicks is a Marketing Technology (MarTech) company based in San Jose, California and provides an AI-powered data management platform with a range of marketing solutions that includes over 10,000 MarTech/AdTech connectors, data analytics, scalable reporting, and much more.
With TapClicks’ influence as a leader in marketing automation and optimization, Fieldstream CEO and co-founder Staffan Engström commented, “As the perfect mentor and partner for Fieldstream, we couldn’t be prouder to join forces with TapClicks, driving the future of marketing intelligence together.”
How does Fieldstream work?
Fieldstream is an AI-driven MMM platform designed to maximize marketing efficiency across multiple media channels, both online and offline, helping marketers make informed decisions and allocate resources to high-ROI channels.
With the Fieldstream platform, mid-tier agencies and enterprise clients can expect to see an up to 30% boost in ROI. It also provides a holistic view of all marketing channels and seamless integration with multiple platforms.
Features:
- Predictive modelling, forecasting and analysis, powered by AI
- Fieldstream dashboard
- Budget and scenario planning tools
- Media mix planning
Want to learn how Fieldstream can help you make smarter decisions, know where to allocate the right resources, and take your marketing strategy to the next level with a 30% boost in ROI? Contact us today and schedule a demo to learn more about how our AI-driven MMM model can achieve all this and more!